Article Submission Guidelines for Practice Management, EHR, Glaucoma, and Managed Care

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November 2014

Features

Achieving a Return on Experience
JUSTIN SCHWEITZER, O.D., JOHN BERDAHL, M.D., AND MATT JENSEN, M.B.A., SIOUX FALLS, S.D.
Improving the customer experience matters when responding to a medical need

Managing a Remote Location
NATALIE TAYLOR, C.P.O.T., PROVIDENCE, R.I.
Strategies for managing when a manager isn’t always present

How Should You Prescribe Blue Light Protection?
ALLAN BARKER, O.D., ROCKY MOUNT, N.C., AND GREG STOCKBRIDGE O.D., M.B.A., HOLLY SPRINGS, N.C.
UV and blue light-protecting lenses have been positioned as a boutique item; the numbers suggest we change this approach

Departments

o.d. to o.d.
BY SCOT MORRIS, O.D., F.A.A.O. Chief Optometric Editor
We Are Our People

viewpoint
FROM THE EDITORIAL DIRECTOR Jim Thomas
Please, No Syrupy Holidays

CLINICAL: the front
JIMMY JACKSON, O.D., DENVER, COLO.
Emerging Refractive Technologies

CLINICAL: the back
CRAIG THOMAS, O.D., DALLAS, TEXAS
Staff Delegation

CLINICAL: ebola
JASON SMITH, O.D., M.S., F.A.B.C.O., FORTY FORT, PA.
The Ebola Outbreak

CLINICAL: specialty eye care
LEO P. SEMES, O.D., F.A.A.O., BIRMINGHAM, ALA.
Treating Glaucoma with Stents

CLINICAL: specialty contact lenses
JOSHUA LAHIFF, O.D., CHEYENNE, WYO.
The Multifocal Rodeo

CLINICAL: contact lenses
JASON R. MILLER, O.D., M.B.A., F.A.A.O.
Achieving CL Upgrades

CLINICAL: optical
DAVE ZIEGLER, O.D.
The Patient Handoff

CLINICAL: diversify your portfolio
JEFFRY D. GERSON, O.D., F.A.A.O.
Diversify Your Knowledge

SOCIAL: the way i see it
MARC R. BLOOMENSTEIN, O.D., F.A.A.O.
Playing the Name Game

SOCIAL: reflections
MICHAEL GORMAN, O.D., BRIDGEPORT, CONN.
Preparing for Succession

SOCIAL: lessons learned
JACK RUNNINGER, O.D.
The Flat Tire Lesson

BUSINESS: business strategies
GARY GERBER, O.D.
What’s the Worst That Could Happen?

BUSINESS: personnel pointers
TRUDI CHAREST, RO, ABO
Trade Secrets

BUSINESS: merchandising
GINA M. WESLEY O.D., M.S., F.A.A.O.
Merchandising Staff Training

BUSINESS: technology
APRIL JASPER, O.D.
Choosing and Using Tech

BUSINESS: coding strategy
JOHN RUMPAKIS, O.D., M.B.A.
The Countdown Resumes

BUSINESS: financial foundations
DAVID MILLS, O.D., M.B.A.
Human Resource Management

BUSINESS: personal wealth health
WILLIAM J. LYNOTT
Disability Insurance

contact lens focus
MATTHEW WARD, O.D.
Addressing CL Dryness

what’s new

FOR YOUR PATIENTS AND PRACTICE

SCRIPTOPEDIA
MARK HINTON
Prescription Change Skepticism




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