Article Submission Guidelines for Practice Management, EHR, Glaucoma, and Managed Care

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December 2014

Features

Lessons in Staff Leadership
MICHAEL S. ROTHSCHILD, O.D., CARROLLTON, GA
Here’s how to blaze a trail others will want to follow

Are You Prepared for a Disaster?
JOSHUA LAHIFF, O.D., CHEYENNE, WYO.
How to protect your practice should a catastrophe strike

Streamline Practice Workflow
LORIE LIPPIATT, O.D., SALEM, OHIO AND KIM CASTLEBERRY, O.D., PLANO, TEXAS
How to create efficiencies while remaining EHR compliant

Departments

o.d. to o.d.
BY SCOT MORRIS, O.D., F.A.A.O. Chief Optometric Editor
Are You Ready for 2015?

viewpoint
FROM THE EDITORIAL DIRECTOR Jim Thomas
Leadership and Planning

CLINICAL: the front
DOUGLAS K. DEVRIES, O.D., SPARKS, NEV.
Add OSD to Your Business Plan

CLINICAL: specialty eye care
IRVING BENNETT, O.D., BEAVER FALLS, PA., AND FLOYD MIZENER, O.D., DOWNERS GROVE, ILL.
3D and Binocular Vision Dysfunction

PICTUREPEDIA
ELLIOT M. KIRSTEIN, O.D., F.A.A.O.
Discussing Ultrasound Biomicroscopy

CLINICAL: specialty contact lenses
MELISSA BARNETT, O.D., F.A.A.O., F.S.L.S., SACRAMENTO, CALIF.
Case Study: Scleral Lenses Post Glaucoma Surgery

CLINICAL: uv protection
CRISTINA SCHNIDER, O.D., F.A.A.O., JACKSONVILLE, FLA.
Talking to Patients About UV Exposure

CLINICAL: contact lenses
JASON R. MILLER, O.D., M.B.A., F.A.A.O.
Contact Lens Sales

CLINICAL: optical
DAVE ZIEGLER, O.D.
Counting Down Your Career

CLINICAL: diversify your portfolio
JEFFRY D. GERSON, O.D., F.A.A.O.
Doctor Diversity

CLINICAL: nutrition
KIMBERLY K. REED, O.D., F.A.A.O.
Got Nutrition?

O.D. Scene
Kirk L. Smick, O.D., F.A.A.O., Morrow, Ga.

SOCIAL: the way i see it
MARC R. BLOOMENSTEIN, O.D., F.A.A.O.
Better One or Better Two?

SOCIAL: practice profile
CHARLENE HENDERSON, O.D., CHAR, B.C.
Patient Handoff Perfection

SOCIAL: lessons learned
JACK RUNNINGER, O.D.
Hire a “Nice” Receptionist

BUSINESS: business strategies
GARY GERBER, O.D.
Take a Deep Breath and Count

BUSINESS: personnel pointers
REBECCA L. JOHNSON, CPOT, COT, COE
Team Goal Setting

BUSINESS: merchandising
GINA M. WESLEY O.D., M.S., F.A.A.O.
One Challenge for the New Year

BUSINESS: technology
GUEST COLUMNIST SCOT MORRIS, O.D.
Eye Care: The Next Generation

BUSINESS: coding strategy
JOHN RUMPAKIS, O.D., M.B.A.
Drinking Through A Fire Hose

BUSINESS: financial foundations
DAVID MILLS, O.D., M.B.A.
2014 Report Card

BUSINESS: personal wealth health
WILLIAM J. LYNOTT
The Biggest Financial Mistakes

diagnostic focus
DEREK CUNNINGHAM, O.D.
Identifying AMD Risk

what’s new

FOR YOUR PATIENTS AND PRACTICE

SCRIPTOPEDIA
KESHAV BHAT, O.D.
An Effective Recall Strategy




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