Article Submission Guidelines for Practice Management, EHR, Glaucoma, and Managed Care

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May 2014

Features

The What, When and How of Buying Technology
APRIL JASPER, O.D., WEST PALM BEACH, FLA.
By using a seven-step approach, you can stay in the game and create a distinctive practice.

Are You Using EHR to Its Fullest Potential?
JOHN WARREN, O.D., RACINE, WISC.
How to maximize the capabilities and profitability of this technology

Thinking About Relocating?
OPTOMETRIC MANAGEMENT STAFF
These six tips provided by your colleagues can help.

Departments

o.d. to o.d.
BY SCOT MORRIS, O.D., F.A.A.O. Chief Optometric Editor
Technology Is Changing Everything…

viewpoint
FROM THE EDITORIAL DIRECTOR Jim Thomas
My Pressing Tech Questions

Leading Off
TIPS, TRENDS & NEWS YOU CAN USE

CLINICAL: the front
DAVID ELDRIDGE, O.D., F.A.A.O., TULSA, OKLA.
Get Clarity on Tear Osmolarity

CLINICAL: the back
MARY BONAME, O.D., M.S., F.A.A.O., SKILLMAN, N.J.
Controlling the Modifiable AMD Risk Factors

CLINICAL: sports vision
GRAHAM ERICKSON, O.D., FOREST GROVE, ORE.
Sports Vision Instrumentation and Tests

CLINICAL: specialty contact lenses
MELISSA BARNETT, O.D., F.A.A.O., SACRAMENTO, CALIF.
Get in the Cone Zone: Part 2

CLINICAL: contact lenses
JASON R. MILLER, O.D., M.B.A., F.A.A.O.
A Fitting Discussion

CLINICAL: optical
DAVE ZIEGLER, O.D.
Overcoming Internet Retailers

CLINICAL: diversify your portfolio
JEFFRY D. GERSON, O.D., F.A.A.O.
A Photo Opportunity

SOCIAL: the way i see it
MARC R. BLOOMENSTEIN, O. D., F. A. A. O.
Conscious Coupling

SOCIAL: executive profile
Survival Depends on Productivity

SOCIAL: practice profile
ISONELIE RODRÍGUEZ-TORRES, O.D., PHOENIX/LAVEEN, ARIZ.
Premium Patient Care

BUSINESS: business strategies
GARY GERBER, O. D.
Forget “Butts in the Chair”

BUSINESS: financial foundations
DAVID MILLS, O. D., M. B. A.
Calculating ROI

BUSINESS: personnel pointers
TRUDI CHAREST, RO, ABO
Managing Your Office Manager

BUSINESS: merchandising
GINA M. WESLEY, O.D., M.S., F.A.A.O.
Competing With Online Opticals

BUSINESS: coding strategy
JOHN RUMPAKIS, O.D., M.B.A.
Temper Your Tech Temptations

BUSINESS: technology
APRIL JASPER, O.D.
Considering the Cloud?

diagnostic focus
PETER KEHOE, O.D., F.A.A.O.
An Objective Appraisal

what’s new
FOR YOUR PATIENTS AND PRACTICE

SCRIPTOPEDIA
MARK HINTON
Retinal Screenings




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