|Explore Patient Satisfaction Beyond the Chair
|Your patients demand clear, stable vision through all types of activities,
plus comfort that lasts all day. Meet their needs and build satisfaction with
ACUVUE ADVANCE® Brand Contact Lenses for ASTIGMATISM. Accelerated
Stabilization Design offers stability, regardless of head position or gaze, and
harnesses positive lid interaction to stabilize the lens quickly. Could you
satisfy more astigmatic patients and build your practice with ACUVUE ADVANCE®
I have the opportunity to assist many eye care practitioners with the design
of their office floor plans and I've designed six offices for my own use over
the years, so I've seen lots of innovative concepts as well as plenty of design
mistakes. Office space is always limited to some extent, so it is necessary for
the practice owner to prioritize the various options. It can be challenging to
decide what to leave out due to lack of space, but that's much preferable than
omitting a design element or room function because it wasn't thought of.
Consider these rooms and functions that are often omitted due to space
limitations or because the designer didn't think of it. Some of these are big
mistakes while others are merely luxury features that one can live without.
Which is which is often in the eye of the beholder.
- Multiple pretest areas. I see many offices designed with one pretest
room, but when you consider the goal of maximum delegation along with the
new advancements in clinical instrumentation, it won't take long until the
limited pretest office space stifles practice growth. In addition to the
usual pretest instruments (like autorefractor/keratometer, visual field
screener, non-contact tonometer and lensometer) plan ahead for the threshold
field unit, retinal camera, corneal topographer and nerve fiber analyzer.
Larger practices need at least two of the basic pretest instruments to avoid
a bottleneck. One should also consider the dilemma of choosing to put
multiple instruments in one larger room or using several smaller rooms with
each one having only one instrument. The latter has the advantages of faster
room turnover while offering complete privacy for only one patient at a
time, but it has the disadvantage of moving the patient among more rooms. I
use both and I've found that a room size as small as 6 X 10 feet works well
for one procedure.
- Multiple exam rooms. Plan to have at least two exam rooms per working
doctor. I think the ideal size for the exam room is 10 X 14 feet but 9 X 12
is still comfortable. Smaller rooms will certainly work but I would try to
avoid it if possible.
- Technician workstations. Where do we expect technicians to work when
they aren't with patients? Ideally, they will have many other duties, such
as placing orders, talking to patients on the phone, verifying contact
lenses, updating office records on paper and computer. This area can also
serve to store diagnostic contact lenses, lens care kits and pharmaceutical
- Staff lounge. This serves as a lunchroom, conference room for staff
meetings and special project room. Plan for a sink, microwave, refrigerator
and TV. It is a very important room to staff.
- Private executive office for the doctor. This would be high on my
priority list even if it is a small space. Successful doctors do much more
than examine eyes, they also run a business.
- Private administrative office. In addition to the front business office
that is seen by patients, this is a workspace for an office manager,
insurance coordinator, and others who work on projects behind the scenes,
such as monthly mailings, bulk photocopying, bank deposits, accounts payable
and more. Even paperless offices have a need for some space for filing
- Large optical. The optical dispensaries in so many optometric offices
today seem to be planned as minor entities right from the start. Some
serious square footage is needed to make it impressive.
Other innovative ideas
- A private washroom for the doctors. The benefit is self-explanatory. A
shower is a handy luxury. Try to place the patient washroom near the
reception area. A restroom just for staff is a much appreciated perk.
- A vestibule or lobby to buffer the reception room from extreme cold or
- A coffee bar with a small sink in the reception area.
- Granite countertops at the coffee bar and front desk.
- A flat panel TV, wall-mounted in the reception area.
- All rooms wired for computer data jacks.
- Some rooms can serve double duty. Contact lens patient training, for
example, can be conducted in a variety of spaces and a dedicated room for
this is often underutilized.
- Plan for some empty space. Don't place patient waiting chairs too close
to the front desk. Maintain plenty of room around each dispensing table in
optical. People like space and some degree of privacy.
- Lockers built into a hallway wall so each employee has a place for a
coat, purse and personal items.
Only you can decide what the priorities are for your office facility, but it
helps to enter the process with lots of ideas.
Best wishes for continued success,
Neil B. Gailmard, OD, MBA, FAAO
Editor, Optometric Management Tip of the Week
A Proud Supporter of
Send questions and comments to firstname.lastname@example.org.
Dr. Gailmard offers consulting services to eye care professionals through Prima Eye Group; information is available at www.primaeyegroup.com.
Please Note: The views expressed in Management Tip of the Week do not necessarily reflect those of the sponsor.
Click to open a printer-friendly version of this tip.
Published by PentaVision LLC Copyright © 2002 - 2014 PentaVision LLC. All Rights Reserved.
If you prefer not to receive e-mail, please use the following link to remove your e-mail address from this list: Unsubscribe
This message was transmitted by PentaVision LLC, 321 Norristown Road, Suite 150, Ambler, PA 19002 | 215-628-6550
Please make sure our e-mail messages don't get marked as spam by adding visioncareprofessionalemail.com to your "approved senders" list. Please do not reply to this e-mail message.