| Article Number | Article Date | Article Title |
|
#517)
| January 25, 2012 |
Preventing Rx Walkouts
|
|
#516)
| January 18, 2012 |
Measuring Other Practice Benchmarks
|
|
#515)
| January 11, 2012 |
Easy Method to Measure Rx Capture Rates
|
|
#514)
| January 4, 2012 |
Contact Lens Practice: Your Key to Profitability
|
|
#513)
| December 28, 2011 |
The Customer Service Culture for 2012
|
|
#512)
| December 14, 2011 |
Goal Setting for the New Year
|
|
#511)
| December 7, 2011 |
Attention Mid-Career Docs: An Associate Can Boost Your Practice
|
|
#510)
| November 30, 2011 |
Get More from your Recall System
|
|
#509)
| November 23, 2011 |
Follow-up on "No Girls Day"
|
|
#508)
| November 16, 2011 |
No Girls Day
|
|
#507)
| November 9, 2011 |
A Quick Way to Increase Appointments
|
|
#506)
| November 2, 2011 |
Free Wi-Fi in Your Reception Area
|
|
#505)
| October 26, 2011 |
Opening Practical: An Overview of Practice Growth
|
|
#504)
| October 19, 2011 |
Opening Practical: Monthly Expenses
|
|
#503)
| October 12, 2011 |
Opening Practical, Part 2
|
|
#502)
| October 5, 2011 |
Opening Cold and Practical
|
|
#501)
| September 28, 2011 |
How is your dispensing process?
|
|
#500)
| September 21, 2011 |
Thanks for reading! More to come!
|
|
#499)
| September 14, 2011 |
Your patients want to buy their contacts from your practice!
|
|
#498)
| September 7, 2011 |
Does your practice have a Director of Marketing?
|
|
#497)
| August 31, 2011 |
Pretend Your Services and Products Are Free
|
|
#496)
| August 24, 2011 |
What aren’t you delegating?
|
|
#495)
| August 17, 2011 |
More on increasing your patient demand
|
|
#494)
| August 10, 2011 |
Groupon and Other Daily Deal Sites
|
|
#493)
| August 3, 2011 |
How many staff members?
|
|
#492)
| July 27, 2011 |
Not enough patient demand? How to make a huge impact
|
|
#491)
| July 20, 2011 |
Doctors: Observe in Optical
|
|
#490)
| July 13, 2011 |
When the Patient Is Not Always Right
|
|
#489)
| July 6, 2011 |
Raising fees: Why it’s important even with vision plans
|
|
#488)
| June 29, 2011 |
Optical Dispensing Instruments
|
|
#487)
| June 22, 2011 |
Reducing No Shows
|
|
#486)
| June 15, 2011 |
A New Twist on Attracting Referrals from Primary Care MDs
|
|
#485)
| June 8, 2011 |
Four Common Breaks in Customer Service
|
|
#484)
| June 1, 2011 |
More on Office Managers
|
|
#483)
| May 25, 2011 |
Develop a "Center for Macular Health" Within Your Practice
|
|
#482)
| May 18, 2011 |
Why You Need a True Office Manager
|
|
#481)
| May 11, 2011 |
Questions and Objections about Scribes
|
|
#480)
| May 4, 2011 |
Scribes Dramatically Increase Contact Lens Profitability
|
|
#479)
| April 27, 2011 |
A Guide to Adding Scribes to Your Practice
|
|
#478)
| April 20, 2011 |
One Technician from Start to Finish
|
|
#477)
| April 13, 2011 |
How to Use the Second Exam Room
|
|
#476)
| April 6, 2011 |
Conduct Your Own Audit of Contact Lens Fees
|
|
#475)
| March 30, 2011 |
The Future of Optical
|
|
#474)
| March 23, 2011 |
Master the Fundamentals
|
|
#473)
| March 16, 2011 |
Personal Experiences Yield Practice Improvements
|
|
#472)
| March 9, 2011 |
Is your staff resistant to change?
|
|
#471)
| March 2, 2011 |
Time to Get Serious with Patient Email and Texting
|
|
#470)
| February 23, 2011 |
Increasing Your Profitability with Vision Plans, Part 3
|
|
#469)
| February 16, 2011 |
Increasing Your Profitability with Vision Plans, Part 2
|
|
#468)
| February 9, 2011 |
Increasing Your Profitability with Vision Plans, Part 1
|
|
#467)
| February 2, 2011 |
Quality vs. Price in Your Practice
|
|
#466)
| January 26, 2011 |
A Busier Practice, Part 4: Telephone Recall
|
|
#465)
| January 19, 2011 |
A Busier Practice, Part 3: Facebook
|
|
#464)
| January 12, 2011 |
A Busier Practice, Part 2: Community Involvement
|
|
#463)
| January 5, 2011 |
Making Your Practice Busier
|
|
#462)
| December 29, 2010 |
Your Strategy for Greater Profit: Answer One Question
|
|
#461)
| December 15, 2010 |
Quick - Can you name your top three competitive advantages?
|
|
#460)
| December 8, 2010 |
Your Practice Positioning
|
|
#459)
| December 1, 2010 |
How to Change Negative Behavior of Staff Members
|
|
#458)
| November 24, 2010 |
Showcase Photochromic Lenses in Your Practice
|
|
#457)
| November 17, 2010 |
Your Office Procedure Manual
|
|
#456)
| November 10, 2010 |
Whose wants and needs?
|
|
#455)
| November 3, 2010 |
Maximizing Profitability in Your Contact Lens Practice
|
|
#454)
| October 27, 2010 |
Take the first step to success: delegate now!
|
|
#453)
| October 20, 2010 |
Delegation: The Usual Excuses
|
|
#452)
| October 13, 2010 |
Extra Staff Hours: Who Should Control?
|
|
#451)
| October 6, 2010 |
Increasing Sales of One-Year Supplies of Contact Lenses
|
|
#450)
| September 29, 2010 |
Recapturing Your Contact Lens Rxs
|
|
#449)
| September 22, 2010 |
Even if you don't do low vision…
|
|
#448)
| September 15, 2010 |
Work on your business; not in your business.
|
|
#447)
| September 8, 2010 |
Have you looked at your reception area magazines?
|
|
#446)
| September 1, 2010 |
Lowering Optical Prices to Prevent Rx Walkout
|
|
#445)
| August 25, 2010 |
Short-term Strategies to Increase Patient Demand
|
|
#444)
| August 18, 2010 |
Have you met with your CPA lately?
|
|
#443)
| August 11, 2010 |
A Tip for Staff Only: What Do You Sell?
|
|
#442)
| August 4, 2010 |
Hardware That Makes EMR Easier
|
|
#441)
| July 28, 2010 |
Solve Your EMR Problems with Scribes
|
|
#440)
| July 21, 2010 |
The Patient's Point of View
|
|
#439)
| July 14, 2010 |
The Call Center Concept
|
|
#438)
| July 7, 2010 |
The Appointment Manager Concept
|
|
#437)
| June 30, 2010 |
Multiple Offices
|
|
#436)
| June 23, 2010 |
Employee Theft
|
|
#435)
| June 16, 2010 |
Who should present optional screening tests?
|
|
#434)
| June 9, 2010 |
Optometrists with Little Interest in Optical
|
|
#433)
| June 2, 2010 |
Managing Patients Who Want It for Free
|
|
#432)
| May 26, 2010 |
A How-to Guide to Instruments That Pay for Themselves
|
|
#431)
| May 19, 2010 |
Customer Service: Why is it so elusive?
|
|
#430)
| May 12, 2010 |
Could you be providing too much patient education?
|
|
#429)
| May 5, 2010 |
Using Email for Patient Communication
|
|
#428)
| April 28, 2010 |
Managing Your Practice While Away From the Office
|
|
#427)
| April 21, 2010 |
Practical Tips for Implementing Electronic Medical Records
|
|
#426)
| April 14, 2010 |
Finding the Right Office Manager
|
|
#425)
| April 7, 2010 |
Delegation: Your First Step to Practice Growth
|
|
#424)
| March 31, 2010 |
Industry Reps Giving Presentations to Staff
|
|
#423)
| March 24, 2010 |
Upgrading Your Practice Website, Part 2
|
|
#422)
| March 17, 2010 |
Upgrading Your Practice Website
|
|
#421)
| March 10, 2010 |
Patient Handouts
|
|
#420)
| March 3, 2010 |
Financial Aspects of In-Office Optical Labs
|
|
#419)
| February 24, 2010 |
Response to Contact Lens Tip
|
|
#418)
| February 17, 2010 |
Dramatically Increasing Your Contact Lens Productivity
|
|
#417)
| February 10, 2010 |
A Separate P&L for Your Optical
|
|
#416)
| February 3, 2010 |
What do you say at dispensing?
|
|
#415)
| January 27, 2010 |
Adding a New Specialty
|
|
#414)
| January 20, 2010 |
Form Your Own Frame Advisory Committee
|
|
#413)
| January 13, 2010 |
Optometric Job Opportunities
|
|
#412)
| January 6, 2010 |
Advice for new optometry grads
|
|
#411)
| December 30, 2009 |
Is a larger practice better?
|
|
#410)
| December 16, 2009 |
Transition of Doctor Duties
|
|
#409)
| December 9, 2009 |
Act As You Mean to Go
|
|
#408)
| December 2, 2009 |
Do you ever speak to your staff about sales?
|
|
#407)
| November 25, 2009 |
More on No Shows
|
|
#406)
| November 18, 2009 |
Five Ways to Increase Profitability
|
|
#405)
| November 11, 2009 |
No Shows: A Culture Defining Moment
|
|
#404)
| November 4, 2009 |
Should you recommend new glasses even if the Rx did not change?
|
|
#403)
| October 28, 2009 |
Competing with Internet Contact Lens Vendors
|
|
#402)
| October 21, 2009 |
New Challenges: Glasses on the Internet
|
|
#401)
| October 14, 2009 |
Staff Meetings 101: The When, Why and How
|
|
#400)
| October 7, 2009 |
Differences in Revenue Production among Associate ODs
|
|
#399)
| September 30, 2009 |
Delegating Contact Lens Follow-ups
|
|
#398)
| September 23, 2009 |
Preventing Patient Accounts Receivable
|
|
#397)
| September 16, 2009 |
Collecting Patient Accounts Receivable
|
|
#396)
| September 9, 2009 |
Two Subtle Red Flags
|
|
#395)
| September 2, 2009 |
The back-to-school rush is over - now what?
|
|
#394)
| August 26, 2009 |
Should you charge for dilation?
|
|
#393)
| August 19, 2009 |
Should you charge for a refraction?
|
|
#392)
| August 12, 2009 |
What if you raised your fees and nobody cared?
|
|
#391)
| August 5, 2009 |
Staff Use of Cell Phones
|
|
#390)
| July 29, 2009 |
Keeping the New Doctor Busy
|
|
#389)
| July 22, 2009 |
Promoting Photochromic Lenses
|
|
#388)
| July 15, 2009 |
Employee Benefits: Staff Education
|
|
#387)
| July 8, 2009 |
Employee Benefits: Eye Care Services and Products
|
|
#386)
| July 1, 2009 |
Employee Benefits: Paid Time Off
|
|
#385)
| June 24, 2009 |
The Economy: Laying Off Staff?
|
|
#384)
| June 17, 2009 |
Employee Benefits Part 2: Health Insurance
|
|
#383)
| June 10, 2009 |
Employee Benefits
|
|
#382)
| June 3, 2009 |
Tips for Firing Staff
|
|
#381)
| May 27, 2009 |
Tips for Hiring Staff
|
|
#380)
| May 20, 2009 |
The Secret Benefit of Scribes
|
|
#379)
| May 13, 2009 |
Who sets the staff work schedule?
|
|
#378)
| May 6, 2009 |
Help with Staff Issues
|
|
#377)
| April 29, 2009 |
Instruments, Part 2
|
|
#376)
| April 22, 2009 |
Instruments That Pay, Directly or Indirectly
|
|
#375)
| April 15, 2009 |
Emergency Office Visits
|
|
#374)
| April 8, 2009 |
Is office space limiting your growth?
|
|
#373)
| April 1, 2009 |
Budget Frames
|
|
#372)
| March 25, 2009 |
Cancel the Glasses!
|
|
#371)
| March 18, 2009 |
A Hard Look at Your Eyeglass Warranty
|
|
#370)
| March 11, 2009 |
Not busy enough? Look within.
|
|
#369)
| March 4, 2009 |
Frame Price Labels
|
|
#368)
| February 25, 2009 |
Contact Lens Patient Conundrums
|
|
#367)
| February 18, 2009 |
More on TOS Discounts
|
|
#366)
| February 11, 2009 |
Accounts Receivable
|
|
#365)
| February 4, 2009 |
Practice Management Grand Rounds
|
|
#364)
| January 28, 2009 |
Complaints about Fees and Medical Billing
|
|
#363)
| January 21, 2009 |
Seeing the Good in Vision Plans
|
|
#362)
| January 14, 2009 |
Office Calendar 2009
|
|
#361)
| January 7, 2009 |
Planning for 2009
|
|
#360)
| December 31, 2008 |
Keeping Payroll Costs Down
|
|
#359)
| December 17, 2008 |
A Patient Handout for Internet Eyeglasses
|
|
#358)
| December 10, 2008 |
Internet Eyeglasses
|
|
#357)
| December 3, 2008 |
Staff: Too Many or Too Few
|
|
#356)
| November 26, 2008 |
Can You Prosper in a Down Economy?
|
|
#355)
| November 19, 2008 |
Contact Lens Advancements: When to Recommend
|
|
#354)
| November 12, 2008 |
Patient Surveys
|
|
#353)
| November 5, 2008 |
How do you know if your practice is exceptional?
|
|
#352)
| October 29, 2008 |
Some Thoughts on Staff Meetings
|
|
#351)
| October 22, 2008 |
Staff relationships: how chummy should you be?
|
|
#350)
| October 15, 2008 |
How much patient education is enough?
|
|
#349)
| October 8, 2008 |
Readers Respond: Tips for Attracting New Patients
|
|
#348)
| October 1, 2008 |
Deal or No Deal
|
|
#347)
| September 24, 2008 |
Attracting New Patients
|
|
#346)
| September 17, 2008 |
A Clean Office
|
|
#345)
| September 10, 2008 |
Patient Waiting Time
|
|
#344)
| September 3, 2008 |
The Front Desk
|
|
#343)
| August 27, 2008 |
The Initial Phone Call
|
|
#342)
| August 20, 2008 |
Influence Point Analysis
|
|
#341)
| August 13, 2008 |
Is the customer always right? Where do we draw the line?
|
|
#340)
| August 6, 2008 |
Service Recovery
|
|
#339)
| July 30, 2008 |
More on Practice Culture
|
|
#338)
| July 23, 2008 |
Back to Basics: Prevention of Common Service Problems
|
|
#337)
| July 16, 2008 |
A Review of Marketing Strategies for Eye Care
|
|
#336)
| July 9, 2008 |
More Good Questions!
|
|
#335)
| July 2, 2008 |
Good Question!
|
|
#334)
| June 25, 2008 |
Exam Room Size and Function
|
|
#333)
| June 18, 2008 |
An Eye-Opener About Discounts
|
|
#332)
| June 11, 2008 |
More on Contact Lens Fees
|
|
#331)
| June 4, 2008 |
The Contact Lens Evaluation Fee
|
|
#330)
| May 28, 2008 |
Pricing Optical Products: Mistakes Are Costly
|
|
#329)
| May 21, 2008 |
An Observation About Optometric Education
|
|
#328)
| May 14, 2008 |
A New Concept: Reduce the Time Patients Spend in Your Office
|
|
#327)
| May 7, 2008 |
The Exam Room as a Pretest Room
|
|
#326)
| April 30, 2008 |
A Recall Review
|
|
#325)
| April 23, 2008 |
For Office Managers Only
|
|
#324)
| April 16, 2008 |
Balancing Your Cash Drawer
|
|
#323)
| April 9, 2008 |
Accepting Vision Plans, Part 2
|
|
#322)
| April 2, 2008 |
When is it smart to accept vision plans?
|
|
#321)
| March 26, 2008 |
Things You Shouldn't Delegate
|
|
#320)
| March 19, 2008 |
In-Service Meetings for Staff
|
|
#319)
| March 12, 2008 |
Optical Remakes
|
|
#318)
| March 5, 2008 |
Delegation in Contact Lens Practice: The Finer Points
|
|
#317)
| February 27, 2008 |
Delegation in Contact Lens Practice
|
|
#316)
| February 20, 2008 |
Host an Organizational Retreat
|
|
#315)
| February 13, 2008 |
Reinventing Your Organization
|
|
#314)
| February 6, 2008 |
Start Your Work Day Right
|
|
#313)
| January 30, 2008 |
Routine Vision Exams vs. Medical Eye Care
|
|
#312)
| January 23, 2008 |
Lack of Patient Demand: Reasons? Solutions?
|
|
#311)
| January 16, 2008 |
What stories do your patients tell?
|
|
#310)
| January 9, 2008 |
Three Major Management Challenges for 2008
|
|
#309)
| January 2, 2008 |
Trying On Frames That Fit
|
|
#308)
| December 19, 2007 |
Frame Pricing Strategies
|
|
#307)
| December 12, 2007 |
Action Steps for Improved Patient Loyalty
|
|
#306)
| December 5, 2007 |
A Self-Assessment Quiz for Patient Satisfaction
|
|
#305)
| November 28, 2007 |
What is the secret to success in eye care?
|
|
#304)
| November 21, 2007 |
Uniforms Help Create Your Practice Image
|
|
#303)
| November 14, 2007 |
Dilation and Frame Selection
|
|
#302)
| November 7, 2007 |
A Novel System for Patient Flow
|
|
#301)
| October 31, 2007 |
How do you know if you're out of date?
|
|
#300)
| October 24, 2007 |
The Votes Are In for Your Favorite Tip!
|
|
#299)
| October 17, 2007 |
Contact Lens Services: Expired Rx Issues
|
|
#298)
| October 10, 2007 |
Contact Lens Services, Part 3
|
|
#297)
| October 3, 2007 |
Contact Lens Fees, Part 2
|
|
#296)
| September 26, 2007 |
Contact Lens Fees Are Not Always Simple
|
|
#295)
| September 19, 2007 |
Practice Websites, Part 2
|
|
#294)
| September 12, 2007 |
Practice Websites, Part 1
|
|
#293)
| September 5, 2007 |
Why speed up if you don't have the patients?
|
|
#292)
| August 29, 2007 |
The Myth About Longer Exam Times
|
|
#291)
| August 22, 2007 |
Your Office Manual
|
|
#290)
| August 15, 2007 |
Words Make a Difference
|
|
#289)
| August 8, 2007 |
Professional Courtesy Discounts
|
|
#288)
| August 1, 2007 |
Staff Lunch Policies
|
|
#287)
| July 25, 2007 |
A Single Question that Results in Revenue
|
|
#286)
| July 18, 2007 |
Holiday Pay Issues
|
|
#285)
| July 11, 2007 |
Why should NP and EP exam fees be different?
|
|
#284)
| June 27, 2007 |
TV Glasses
|
|
#283)
| June 20, 2007 |
Corneal Topography in Contact Lens Practice
|
|
#282)
| June 13, 2007 |
The Pretesting Bottleneck
|
|
#281)
| June 6, 2007 |
How many patients per day?
|
|
#280)
| May 30, 2007 |
Office Design Concepts
|
|
#279)
| May 23, 2007 |
Fee Increases: Too Little, Too Late
|
|
#278)
| May 16, 2007 |
Are one-hour glasses dead?
|
|
#277)
| May 9, 2007 |
Saturday Hours
|
|
#276)
| May 2, 2007 |
Are Scribes Practical?
|
|
#275)
| April 25, 2007 |
What Size Frame Inventory?
|
|
#274)
| April 18, 2007 |
Exit Strategy and Associate ODs
|
|
#273)
| April 11, 2007 |
Staff Bonus Programs
|
|
#272)
| April 4, 2007 |
Annual Employment Reviews
|
|
#271)
| March 28, 2007 |
Preappointing
|
|
#270)
| March 21, 2007 |
Response to the Ten Misconceptions Expanding on Medical Billing
|
|
#269)
| March 14, 2007 |
Appointment Schedule on Paper vs. Computer
|
|
#268)
| March 7, 2007 |
Top Ten Misconceptions in Practice Management
|
|
#267)
| February 28, 2007 |
Practice Promotion Ideas
|
|
#266)
| February 21, 2007 |
A New Look at Practice Expense Ratios
|
|
#265)
| February 14, 2007 |
What To Do If You Are Booked Far In Advance
|
|
#264)
| February 7, 2007 |
What if you break the patient’s glasses?
|
|
#263)
| January 31, 2007 |
Private Practice of Optometry Has Bright Future
|
|
#262)
| January 24, 2007 |
Staffing Ideas When Doctor Takes Vacation
|
|
#261)
| January 17, 2007 |
Office Design with Staff in Mind
|
|
#260)
| January 10, 2007 |
Reviewing Your Payment Policy
|
|
#259)
| January 3, 2007 |
What’s new for you in 2007?
|
|
#258)
| December 27, 2006 |
Are your contact lens patients getting the best?
|
|
#257)
| December 20, 2006 |
Happy Holidays!
|
|
#256)
| December 13, 2006 |
Problem attempted... Not solved
|
|
#255)
| December 6, 2006 |
Are you making follow-up phone calls?
|
|
#254)
| November 29, 2006 |
Fee Information at Your Fingertips
|
|
#253)
| November 22, 2006 |
TVs in the Waiting Area
|
|
#252)
| November 15, 2006 |
An Idea for Finding Good Staff Members
|
|
#251)
| November 8, 2006 |
Are you Flexible with Patients?
|
|
#250)
| November 1, 2006 |
A Sample History Form
|
|
#248)
| October 18, 2006 |
Analyzing Your Practice: Too Many Forms?
|
|
#247)
| October 11, 2006 |
Analyzing Your Practice: A Clean Office
|
|
#246)
| October 4, 2006 |
Analyzing Your Practice: The Front Desk Greeting
|
|
#245)
| September 27, 2006 |
Should you delegate more even if you’re not that busy?
|
|
#244)
| September 20, 2006 |
How to Fire an Employee
|
|
#243)
| September 13, 2006 |
Presenting Contact Lens Fees
|
|
#242)
| September 6, 2006 |
Staff Cross-training Is Easy
|
|
#241)
| August 30, 2006 |
Profitability in Contact Lens Practice
|
|
#240)
| August 23, 2006 |
Could payments fall through the cracks?
|
|
#239)
| August 16, 2006 |
Need more appointments? Just ask.
|
|
#238)
| August 9, 2006 |
Is it time for an image makeover?
|
|
#237)
| August 2, 2006 |
Jump-start Your Practice: Part 3
|
|
#236)
| July 26, 2006 |
Jump-start Your Practice: Part 2
|
|
#235)
| July 19, 2006 |
Jump-start Your Practice: Part 1
|
|
#234)
| July 12, 2006 |
Hiring an Office Manager
|
|
#233)
| July 5, 2006 |
Office Design Tips
|
|
#232)
| June 28, 2006 |
Your Office Space
|
|
#231)
| June 21, 2006 |
Pretesting the Contact Lens Wearer
|
|
#230)
| June 14, 2006 |
Avoiding Refunds on PAL Non-adapts
|
|
#229)
| June 7, 2006 |
No Show Fees – A Costly Policy
|
|
#228)
| May 31, 2006 |
How to Handle Early and Late Arrivers
|
|
#227)
| May 24, 2006 |
Appointment Scheduling Strategies
|
|
#226)
| May 17, 2006 |
Can Private Docs Compete With Chain Opticals?
|
|
#225)
| May 10, 2006 |
Shopping for Clinical Instruments
|
|
#224)
| May 3, 2006 |
Filling Holes in the Schedule
|
|
#223)
| April 26, 2006 |
More Thoughts on Pupil Dilation
|
|
#222)
| April 19, 2006 |
Pupil Dilation: A Tip to Improve Patient Flow
|
|
#221)
| April 12, 2006 |
Study Groups
|
|
#220)
| April 5, 2006 |
Bet you can’t answer this one:
How much is an eye exam at your office?
|
|
#219)
| March 29, 2006 |
Medical Optometry: Is There a Downside?
|
|
#218)
| March 22, 2006 |
A Guide to Lensometry for Techs
|
|
#217)
| March 15, 2006 |
Delegation: The Key to Higher Income
|
|
#216)
| March 8, 2006 |
Saturday Hours
|
|
#215)
| March 1, 2006 |
Odds Are Good That You’re Understaffed
|
|
#214)
| February 22, 2006 |
How to Sell Second Pairs
|
|
#213)
| February 15, 2006 |
Declare a Moratorium on Discounts in your Office!
|
|
#212)
| February 8, 2006 |
Upscale Frame Lines: Your Market May Surprise You
|
|
#211)
| February 1, 2006 |
The Contact Lens Training Room: An Outdated Space?
|
|
#210)
| January 25, 2006 |
Contact Lens Care Products
|
|
#209)
| January 18, 2006 |
What if your practice is really slow?
|
|
#208)
| January 11, 2006 |
Staff Motivation
|
|
#207)
| January 4, 2006 |
Looking Ahead to 2006
|
|
#206)
| December 28, 2005 |
Improving Flow in Your Existing Office Space
|
|
#205)
| December 21, 2005 |
Happy Holidays!
|
|
#204)
| December 14, 2005 |
The Retinal Camera as a Pretest
|
|
#203)
| December 7, 2005 |
Retinal Cameras: A Lot of Wow! Factor
|
|
#202)
| November 30, 2005 |
Staff Incentives: How to drop an ineffective program
|
|
#201)
| November 23, 2005 |
Staff Bonus Programs: Are They Really Effective?
|
|
#200)
| November 16, 2005 |
The Best of the Tips
|
|
#199)
| November 9, 2005 |
No-Shows
|
|
#198)
| November 2, 2005 |
Staff Issues: Useful Benchmarks
|
|
#197)
| October 26, 2005 |
Dropping a Vision Plan
|
|
#196)
| October 19, 2005 |
Wish you could raise your fees?
(But vision plans make it ineffective)
|
|
#195)
| October 12, 2005 |
Staff Issues: Personal Conversations in the Office
|
|
#194)
| October 5, 2005 |
Staff Issues: Personal Email and Phone Use
|
|
#193)
| September 28, 2005 |
Using the Internet in Your Practice
|
|
#192)
| September 21, 2005 |
A Sensitive Subject: Refunds
|
|
#191)
| September 14, 2005 |
Out to Lunch
|
|
#190)
| September 7, 2005 |
What’s in a Name?
|
|
#189)
| August 31, 2005 |
Favorite Phrases for Patient Service
|
|
#188)
| August 24, 2005 |
The Contact Lens Evaluation Fee
|
|
#187)
| August 17, 2005 |
Seeing the Big Picture for Higher Profits
|
|
#186)
| August 10, 2005 |
Competing With Optical Chains
|
|
#185)
| August 3, 2005 |
Four Trends That Concern Me
|
|
#184)
| July 27, 2005 |
Staff Uniforms
|
|
#183)
| July 20, 2005 |
Employees’ Shoes and Office Morale
|
|
#182)
| July 13, 2005 |
Technician Refraction Lite
|
|
#181)
| July 6, 2005 |
Communicating in Subjective Refraction
|
|
#180)
| June 29, 2005 |
Avoiding Staff Burnout
|
|
#179)
| June 22, 2005 |
More Tips on Scribes
|
|
#178)
| June 15, 2005 |
Spend 15 Minutes in Your Optical
|
|
#177)
| June 8, 2005 |
Dropping Payment Plans
|
|
#176)
| June 1, 2005 |
Avoiding Optometric Burnout
|
|
#175)
| May 25, 2005 |
Impressing the Contact Lens Candidate
|
|
#174)
| May 18, 2005 |
Competing for Contact Lens Sales
|
|
#173)
| May 11, 2005 |
Cutting Your Practice Expenses
|
|
#172)
| May 4, 2005 |
Defining Your Expense Categories
|
|
#171)
| April 27, 2005 |
A Pretesting Protocol
|
|
#170)
| April 20, 2005 |
Selling Non-Rx Sunglasses
|
|
#169)
| April 13, 2005 |
Who says patients want an eye exam to take a long time?
|
|
#168)
| April 6, 2005 |
Setting Fees for Routine Eye Care
TOS Discounts and S-Codes
|
|
#167)
| March 30, 2005 |
Dropping Managed Care Plans, Part 4
Communicating with patients
|
|
#166)
| March 23, 2005 |
Dropping Managed Care Plans, Part 3
Evaluating vision plans and medical plans
|
|
#165)
| March 16, 2005 |
Dropping Managed Care Plans, Part 2
Evaluating chair costs, marginal costs and time management
|
|
#164)
| March 9, 2005 |
Dropping Managed Care Plans, Part 1
The Philosophy of the High Fee Practice
|
|
#163)
| March 2, 2005 |
Staff Eye Care Benefits
|
|
#162)
| February 23, 2005 |
Expired Contact Lens Prescriptions
|
|
#161)
| February 16, 2005 |
Community Service Still Good Advice
|
|
#160)
| February 9, 2005 |
Staff Turnover and Training
|
|
#159)
| February 2, 2005 |
The 5-Second Employment Screening
|
|
#158)
| January 26, 2005 |
Quiet on the subject of delegation?
|
|
#157)
| January 19, 2005 |
The Delegation Scale
|
|
#156)
| January 12, 2005 |
Practice Resolutions: The Year of Customer Service
|
|
#155)
| January 5, 2005 |
What are Your Practice Resolutions for the New Year?
|
|
#154)
| December 29, 2004 |
The Lost Art of Thank You Notes
|
|
#152)
| December 15, 2004 |
Patient Records and Forms
|
|
#151)
| December 8, 2004 |
Glaucoma Flow Sheets
|
|
#150)
| December 1, 2004 |
Are Contact Lens Service Agreements Still Viable?
|
|
#149)
| November 24, 2004 |
Restoring Profitability to Your CL Practice
|
|
#148)
| November 17, 2004 |
What stories are your (former) patients telling about you?
|
|
#147)
| November 10, 2004 |
Many Reasons for Exam Efficiency
|
|
#146)
| November 3, 2004 |
Making in-office collections a snap
|
|
#145)
| October 27, 2004 |
Do you want to put something down on that?
|
|
#144)
| October 20, 2004 |
Clues that you’re not delegating enough
|
|
#143)
| October 13, 2004 |
Emergency Symptom List for Front Desk
|
|
#142)
| October 6, 2004 |
Are your fees for an emergency office visit high enough?
|
|
#141)
| September 29, 2004 |
Service Clubs and Civic Organizations as Networking Tools
|
|
#140)
| September 22, 2004 |
A Real World Indoctrination for a New Grad
|
|
#139)
| September 15, 2004 |
Want to take your practice to the next level?
Consider hiring an associate optometrist.
|
|
#138)
| September 8, 2004 |
Cell Phones in Your Exam Room
|
|
#137)
| September 1, 2004 |
What service can you promote?
|
|
#136)
| August 25, 2004 |
Managing Established Contact Lens Patients:
It’s not just about fixing problems – It’s about upgrading
|
|
#135)
| August 18, 2004 |
The Contact Lens Evaluation Fee
|
|
#134)
| August 11, 2004 |
Refraction Tips
|
|
#133)
| August 4, 2004 |
Proactive Office Hygiene
|
|
#132)
| July 28, 2004 |
Non-contact tonometers... they get no respect
|
|
#131)
| July 21, 2004 |
Give Your Practice a Buzz with Technology
|
|
#130)
| July 14, 2004 |
In-office optical labs offer more benefits than you think
|
|
#129)
| July 7, 2004 |
Office Design Tips
|
|
#128)
| June 30, 2004 |
Silent Signal Lights
|
|
#127)
| June 23, 2004 |
Reusing Patients’ Own Frames
|
|
#126)
| June 16, 2004 |
An Educational Handout and Waiver for PALs
|
|
#125)
| June 9, 2004 |
Letter Writing PR Campaign
|
|
#124)
| June 2, 2004 |
What’s in a name? Actually, quite a lot.
|
|
#123)
| May 26, 2004 |
Want Good Manners? Could Be a Problem.
|
|
#122)
| May 19, 2004 |
Office Polices for Remakes and Refunds
|
|
#121)
| May 12, 2004 |
Patient Satisfaction
|
|
#120)
| May 5, 2004 |
Have You Talked With Your Staff About Service Recovery?
|
|
#119)
| April 28, 2004 |
Are you updating your patients’ contact lenses?
|
|
#118)
| April 21, 2004 |
TV's The Apprentice: Did We Learn Anything?
|
|
#117)
| April 14, 2004 |
Gross Vs. Net, Part 2
|
|
#116)
| April 7, 2004 |
The Gross Matters, Too!
|
|
#115)
| March 31, 2004 |
Converting phone callers to appointments
|
|
#114)
| March 24, 2004 |
Should You Have an Office Manager?
|
|
#113)
| March 17, 2004 |
Technicians as Scribes
|
|
#112)
| March 10, 2004 |
Owning Your Office Building
|
|
#111)
| March 3, 2004 |
How's Your Office Manual?
|
|
#110)
| February 25, 2004 |
When You Have to Fire A Patient
|
|
#109)
| February 18, 2004 |
Marketing to Your Staff: Job Satisfaction
|
|
#108)
| February 11, 2004 |
What's Your Competitive Advantage?
|
|
#107)
| February 4, 2004 |
Customer Service in the Real World
|
|
#106)
| January 28, 2004 |
Building Volume with Internal Marketing
|
|
#105)
| January 21, 2004 |
Want to build your practice? Do you do Low Vision?
|
|
#104)
| January 14, 2004 |
Goals for the New Year
|
|
#103)
| January 7, 2004 |
Practice Data, Part 2
|
|
#102)
| December 30, 2003 |
Practice Data, Part 1
|
|
#101)
| December 23, 2003 |
Happy Holidays!
|
|
#100)
| December 17, 2003 |
The biggest challenge facing optometric practices
|
|
#99)
| December 10, 2003 |
Are no-shows a problem?
|
|
#98)
| December 3, 2003 |
The Fairness to Contact Lens Consumers Act
|
|
#97)
| November 26, 2003 |
The early and late arriver
|
|
#96)
| November 19, 2003 |
How long do your patients have to wait?
|
|
#95)
| November 12, 2003 |
Cross training is a key to efficiency
|
|
#94)
| November 5, 2003 |
Keeping accounts receivable low
|
|
#93)
| October 29, 2003 |
Generate interest in contact lenses with a patient seminar
|
|
#92)
| October 22, 2003 |
Thoughts on bringing in an associate
|
|
#91)
| October 15, 2003 |
Reactivating patients who have not returned
|
|
#90)
| October 8, 2003 |
Computers in the Exam Room
|
|
#89)
| October 1, 2003 |
Answering the question: "Are you an optometrist or an ophthalmologist?"
|
|
#88)
| September 24, 2003 |
Your Practice Brochure
|
|
#87)
| September 17, 2003 |
A Few Thoughts on Patient Recall
|
|
#86)
| September 10, 2003 |
Payroll Costs, Part 2
|
|
#85)
| September 3, 2003 |
Payroll Costs, Part 1
|
|
#84)
| August 27, 2003 |
The Power of a Busy Practice
|
|
#83)
| August 20, 2003 |
Perform a SWOT Analysis on your practice
|
|
#82)
| August 13, 2003 |
How to introduce change in your practice
|
|
#81)
| August 6, 2003 |
What has been your experience when visiting a doctor's office?
|
|
#80)
| July 30, 2003 |
Streamline contact lens procedures to improve profitability
|
|
#79)
| July 23, 2003 |
Do you have girls working for you?
|
|
#78)
| July 16, 2003 |
Computerized Acuity Charts
|
|
#77)
| July 9, 2003 |
A Zero-tolerance Policy on Loose Lenses
|
|
#76)
| July 2, 2003 |
Reception is a tough job; needs training
|
|
#75)
| June 25, 2003 |
How to build volume – quickly?
|
|
#74)
| June 18, 2003 |
Have you sat in your waiting room lately?
|
|
#73)
| June 11, 2003 |
Are your days not long enough?
|
|
#72)
| June 4, 2003 |
How clear are your Rx re-make policies?
|
|
#71)
| May 28, 2003 |
Do your patients know about new developments in contact lenses?
|
|
#70)
| May 21, 2003 |
Consider the refraction
|
|
#69)
| May 14, 2003 |
HIPAA Efficiency
|
|
#68)
| May 7, 2003 |
Setting your practice apart
|
|
#67)
| April 30, 2003 |
Opened Boxes of Contact Lenses?
|
|
#66)
| April 23, 2003 |
Your Optical Order Form
|
|
#65)
| April 16, 2003 |
What can you delegate?
|
|
#64)
| April 9, 2003 |
Preventing Forgotten Orders
|
|
#63)
| April 2, 2003 |
Contact Lens Rx Release, Part 2
|
|
#62)
| March 26, 2003 |
Responding to Requests for a Contact Lens Rx, Part 1
|
|
#61)
| March 19, 2003 |
Getting Insurance Information Over the Phone
|
|
#60)
| March 12, 2003 |
Tracking hourly payroll
|
|
#59)
| March 5, 2003 |
Want to delegate more? Not sure how?
|
|
#58)
| February 26, 2003 |
Staff uniforms: appearance is important
|
|
#57)
| February 19, 2003 |
Could be busier? Host an Event.
|
|
#56)
| February 12, 2003 |
Staying on time for appointments
|
|
#55)
| February 5, 2003 |
Satisfied patients don't refer their friends...
|
|
#54)
| January 29, 2003 |
Contact Lens Profitability
|
|
#53)
| January 22, 2003 |
Don't overlook the eyewear case
|
|
#52)
| January 15, 2003 |
Frame and Lens Warranties
|
|
#51)
| January 8, 2003 |
Should you own an optical lab?
|
|
#50)
| January 1, 2003 |
Elasticity of Demand
|
|
#49)
| December 25, 2002 |
Happy Holidays!
|
|
#48)
| December 18, 2002 |
Saturday hours - are they worth it?
|
|
#47)
| December 11, 2002 |
Are Newsletters Good Marketing?
|
|
#46)
| December 4, 2002 |
Do you have a crab at the front desk?
|
|
#45)
| November 27, 2002 |
Additional tests - but no insurance
|
|
#44)
| November 20, 2002 |
Don't tell me how good you make your goods - tell me how good your goods make me
|
|
#43)
| November 13, 2002 |
The Law of Contrast - applied to optical
|
|
#42)
| November 6, 2002 |
Staying on top of problem optical jobs
|
|
#41)
| October 30, 2002 |
How to store all those trial lenses
|
|
#40)
| October 23, 2002 |
Contact lens inventory – time to reconsider?
|
|
#39)
| October 16, 2002 |
Office Hours and Marketing 101
|
|
#38)
| October 9, 2002 |
Need more patients? Look within and look at Low Vision.
|
|
#37)
| October 2, 2002 |
Asking for money
|
|
#36)
| September 25, 2002 |
Prescribing and dispensing more to each patient
|
|
#35)
| September 18, 2002 |
How many patients per day?
|
|
#34)
| September 11, 2002 |
Staff Meetings
|
|
#33)
| September 4, 2002 |
Who inserts diagnostic contacts in your office?
|
|
#32)
| August 28, 2002 |
Blood Pressure as a Pre-test
|
|
#31)
| August 21, 2002 |
Ophthalmic Instruments as an Investment
|
|
#30)
| August 14, 2002 |
Are Your Eyeglass Policies a Secret?
|
|
#29)
| August 7, 2002 |
Spectacle Rx Walkouts – Part 2
|
|
#28)
| July 31, 2002 |
Spectacle Rx Walkouts
|
|
#27)
| July 24, 2002 |
A 10 Point Checklist for Interpersonal Skills
|
|
#26)
| July 17, 2002 |
Dispensing Eyeglasses: The Intangible Details
|
|
#25)
| July 10, 2002 |
Dispensing Eyeglasses: The Tangible Details
|
|
#24)
| July 3, 2002 |
Professional fees
|
|
#23)
| June 26, 2002 |
Staff Business Cards
|
|
#22)
| June 19, 2002 |
Informing your patient about contact lens options
|
|
#21)
| June 12, 2002 |
Employee Compensation Summary
|
|
#20)
| June 5, 2002 |
How soon can you get here?
|
|
#19)
| May 29, 2002 |
The Follow-up Phone Call
|
|
#18)
| May 22, 2002 |
Are you getting the miles?
|
|
#17)
| May 15, 2002 |
Are you monitoring patient satisfaction?
|
|
#16)
| May 8, 2002 |
Does each person on your staff have a side job?
|
|
#15)
| May 1, 2002 |
The Personal Touch: You’re in the News!
|
|
#14)
| April 24, 2002 |
An idea to increase delegation
|
|
#13)
| April 17, 2002 |
How does your staff really feel about A/R coatings?
|
|
#12)
| April 10, 2002 |
What color would you like?
|
|
#11)
| April 3, 2002 |
Reusing a Patient’s Frame
|
|
#10)
| March 27, 2002 |
Active Appointment Management
|
|
#9)
| March 20, 2002 |
Have you sat in your waiting area lately?
|
|
#8)
| March 13, 2002 |
Controlling Managed Care
|
|
#7)
| March 6, 2002 |
The NSF Check - Not So Fast
|
|
#6)
| February 27, 2002 |
It’s Thursday at 11 am; Is Your Front Desk Covered?
|
|
#5)
| February 20, 2002 |
Taking Staff Training to Another Level
|
|
#4)
| February 13, 2002 |
Unleash the Telephone Tether
|
|
#3)
| February 6, 2002 |
Putting Price Tags on Frames
|
|
#2)
| January 30, 2002 |
Pagers as In-office Signal System
|
|
#1)
| January 23, 2002 |
Three Key History Questions
|