Article Date: 10/1/2011

what's new

what's new

For Your Patients and Practice

Dry eye eyewear

■ Tranquileyes Moisture Release Eyewear, from Eye Eco, employs two vented chambers, which contain a piece of foam. When soaked in water, the chambers continuously release relative humidity around the eyes, helping to stabilize the tear film, improve visual acuity and ease dryness, redness and fatigue, the company says. Also, a foam-padded gasket and bendable nose bridge help seal the face and protect the eyes from wind, dust and pollen, Eye Eco says. Finally, the lenses are polycarbonate and treated with an anti-fog coating.

Tranquileyes Moisture Release Eyewear helps to stabilize the tear film, improve visual acuity and ease dryness, redness and fatigue.

Eye Eco, Inc.
Phone: (888) 730-7999

Eyecare app

■ The EyeDocApp, from the company of the same name, is a smart phone (iPhone & Android) application that enables O.D.s to have their own fully customized mobile application branded with their practice name and logo, which is a free download for their patients. Specifically, the app allows patients to request appointments, locate your office, get turn-by-turn directions and learn about your services and products, among other features.

Phone: N/A

Illuminated near card

■ The Illuminated Near Card, from Gulden Ophthalmics, is useful in testing near vision (emulating users' vision with reading materials, computer screens, smart phones, etc.) and ruling out abnormal conditions, such as maculopathy, the company says. The device is indexed with letters from 20/20 to 20/200 in nine increments with clear indices that indicate visual acuity level. The card measures 7.8 x 5.6 x .4″, with a 5.75 x 3.75″ viewing area.

The Illuminated Near Card is useful in ruling out abnormal conditions, such as maculopathy.

Gulden Ophthalmic
Phone: (800) 659-2250

Contact lens

■ The Biofinity Multifocal, from CooperVision, is a monthly replacement lens made from comfilcon A. The lens combines the company's Aquaform Comfort Science lens material, which provides high oxygen and a wet surface, with its Balanced Progressive Technology, which delivers near, far and intermediate vision. Other attributes: a Dk/t of 142, an 8.6mm base curve, a 14.0mm diameter, sphere powers of +6.00D to −8.00D and in four ADD powers (+1.00, +1.50, +2.00, +2.50). (A D and N lens are available for each ADD power.) The lens comes in a six-pack.

The Biofinity Multifocal combines CooperVision's Aquaform Comfort Science lens material with its Balanced Progressive Technology.

Phone: (800) 342-2020


■ The Dry Eye Formula supplement, from Macular Health LLC, is designed to help decrease dry eye symptoms, the company says. The supplement contains borage seed oil, which works as an anti-inflammatory, flaxseed oil to help restore the oily portion of the tear film and Omega-3 fish oil, which helps to improve tear production, Macular Health LLC says. The recommended dosage is two softgels qd.

Macular Health, LLC
Phone: (800) 980-6551

product notes

• The Varilux DRx semi-finished single vision digital lenses, from Essilor of America, Inc., now come in clear and Transitions Gray and Brown. Visit

Smile Reminder offers Active Presence, a three-part system, enabling practices to oversee their "webutation." Active Monitor combs the web for reviews and delivers them to the practice. Active Review lets practices manage their "webutation." Active Push helps practices manage their listing. Visit

Optometric Management, Issue: October 2011