Article Date: 2/1/2001

WHAT'S NEW
FOR YOUR PATIENT'S AND PRACTICE

New base curve for aspheric lens

CooperVision, Inc. announces the addition of a new base curve to the fast-growing Frequency 55 Aspheric lens. In addition to the 8.7-mm base curve currently available, Frequency 55 Aspheric lenses now include an 8.4-mm base curve with sphere powers ranging from -0.25D to -8.00D.

Frequency 55 Aspheric parameters are:

The aspheric lens provides enhanced acuity for low astigmats, emerging presbyopes or anyone seeking crisper vision than is achieved with spherical lenses.

For more information, call CooperVision at (800) 538-7824.

Tears Again Gel Drops benefit those patients in the lower range of dry eye complaints.

Lower-viscosity gel

OcuSoft, Inc. introduces Tears Again Gel Drops, a lower-viscosity alternative to the company's Tears Again Night & Day Lubricant Gel. The company determined that a lower-viscosity gel would benefit patients in the lower range of dry eye complaints. These patients didn't have to instill the Night & Day gel more than 2 or 3 times per day, but they were noticeably uncomfortable as the initial effects wore off. The result was Tears Again Gel Drops -- offering all the advantages of gel technology, but in a lower viscosity formula and available in convenient 15-ml dropper bottles.

Troy E. Smith, director of sales and marketing noted, "We're excited about our ability to customize a treatment program -- a program that's individual and tailored to the specific needs of the patient."

For more information, call OcuSoft, Inc. at (800) 233-5469.

New 4x magnifier

Eschenbach recently introduced a new pocket magnifier with a 16.00D lens. The new 1510-41 is an illuminated, hand-held magnifier that offers magnification of 4x (16.00D) using a lens that's 60 mm in diameter. The magnifier features the company's cera-tec coating, which greatly enhances scratch resistance, making the acrylic lens nearly glass hard. In addition, the 1510-41 includes a hinged handle that keeps both the top and bottom portions together once open, thereby eliminating alignment problems when closing the handle.

Also, Eschenbach is offering an in-depth, hands-on workshop developed to assist those interested in low vision. The seminar, called Dispensing Low Vision Aids, is approved for 3 continuing education credits by ABO and JCAHPO. The course topics, to name a few, include causes of low vision, special needs of the visually impaired and a hands-on learning session with a wide range of vision aids.

The dates and locations for this seminar are as follows:

For more information, call (877) 422-7300.

Know with certainty how your staff expenses really compare to other practices.

New service for O.D.s

Hayes Consulting and Optometric Management are offering a unique, new benchmarking tool for O.D.s that will:

The Hayes Practice Index is a concise, three-page report that measures your productivity and analyzes your overhead to allow you to compare your practice to other similarly sized practices on a quarterly basis. To participate, all you have to do is fill out a standard form once per quarter and then fax, mail or e-mail it back. Hayes Consulting will compile the data and send you a report customized just for your practice.

Right now, there's a special introductory offer. You'll save $100 off your annual fee -- a $395 value for only $295 -- when you sign up by March 31. For more information, call (800)588-9636.



Optometric Management, Issue: February 2001