Eyecare During the Coronavirus Pandemic: Face Time Among Staff Members

As we all deal with the unprecedented impact of COVID-19 on our practices, communication becomes more critical than ever among our team members.

At Treehouse Eyes, we have two centers in greater D.C. metro area and licensee partners all around the country. We were well prepared for remote work; however this situation has made us realize the unique benefits of video communication. Our DC centers are scaled back to urgent care only, so some staff are not at the office and more isolated than usual.
Since the outbreak has started, we replaced our weekly all-team conference call with a Zoom video conference. The impact was dramatic. Team members joined via their computers or smartphones from wherever they were at the moment. The agenda was the same, but the quality of the discussion was markedly better — simply because we could all see each other.
Everyone is dealing with anxiety and, rather than just hearing voices on the phone, being able to see people had a power to it and created an empathy that is much needed at this time. This is an easy change you can make now to connect with your team and keep them engaged.
Some videoconferencing services offer a free version or are offering the service for free during this time, including Zoom, GoToMeeting and Google Hangouts Meet, making it an inexpensive tool to try out and implement in this challenging time.

— Matt Oerding, co-founder of Treehouse Eyes

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