BUSINESS: business strategies
No More Nova
BUSINESS: coding strategy
The Patient Perspective
BUSINESS: financial foundations
Calculating New Patient Growth
BUSINESS: merchandising
Worth a Thousand Words
BUSINESS: personal wealth health
Hidden Bank Fees
BUSINESS: personnel pointers
Measuring Patient Satisfaction
BUSINESS: social media
Increasing Online Reviews
CLINICAL: contact lenses
Your CL Policies
CLINICAL: diversify your portfolio
Diversify Your Consumer Base
CLINICAL: optical
Bringing Online In-Store
CLINICAL: pediatrics
A Child’s View
CLINICAL: the back
How to Detect Hypertensive Retinopathy
CLINICAL: the front
Eradicate Epidemic Keratoconjunctivitis
contact lens focus
Bring a Sparkle to the Eyes
lessons learned
A Tale of Two Chickens
O.D. Scene
THE ENTERTAINING SIDE OF OPTOMETRY
SCRIPTOPEDIA
The Consumer View: Part 1
SOCIAL: consumer corner
Create a Staff Playbook
SOCIAL: eye recipe
Eye Recipe
SOCIAL: pop quiz
POP QUIZ
SOCIAL: practice profile
Creating a One-Stop Shop
SOCIAL: the way i see it
Be the Example
The Eye Exam “Examined”
Viewing routine care through the patient’s eyes can help you streamline your process
viewpoint
The View From the Other Side
What Will Consumers Want?
Today’s technology may offer a glimpse of future desires
what’s new
FOR YOUR PATIENTS AND PRACTICE
Beyond the Meibomian Glands
Bacterial overpopulation can exacerbate MGD, but treatment with Avenova can help.
Can Avenova Reduce Surgical Infection?
Used on the lid margins before surgery, pure hypochlorous acid has the potential to reduce complications.
The Bacteria Factor
Understanding and treating excessive bacteria colonization in patients with lid margin disease.