The Jacksonville Jaguars have entered a 2-year strategic partnership with Firstline by Bon Vivant Safety Eyewear, a Black-owned, Jacksonville-based vision health technology company that was founded by a US Navy Trident Nuclear Submarine Force veteran and focuses on medical-grade safety eyewear.

The collaboration aims to promote healthy workplace vision across essential industries, with a focus on underserved communities and specialized medical needs.

Firstline will leverage the partnership to expand awareness of its adaptive, prescription-friendly personal protective equipment (PPE) that is tailored for the American workforce. Innovations under the partnership include diabetic vision care in the workplace, migraine and neurological recovery support, cleanroom and biotech PPE, veteran medical recovery, postsurgical vision care, and industrial infrared eye protection.

“With its launch,” the company said in a press release, “Firstline is defining a new category: adaptive safety eyewear grounded in clinical insight, lifestyle appeal, and precise subbrand focus.”